Honda SUVs Are Growing in Popularity and Boosting Brand Sales

October 24th, 2015 by

Recent sales numbers are up, and Honda SUVs are carrying the brand this year, thanks to the increasingly popular crossover style. Drivers find these vehicles to be versatile, comfortable, and powerful enough to handle a wide range of activities. Families are especially drawn to sport utility models since they can fit kids, pets, gear, and more, without the need to break a sweat.

By the Numbers

Overall, Honda’s U.S. sales rose 13% in September, thanks to sales of the brand’s minivan and SUV offerings. Along with partner brand Acura, Honda managed a 26.9% improvement in year-over-year sales. Specifically, the CR-V offered a 26% gain in this area, while the Pilot SUV offered an even bigger 31% gain. Though sedans like the Civic and the Accord didn’t post big numbers, they still did moderately better.

Features Owners Love

To get a feel for why these vehicles have done so well, it helps to take a look at the offerings. Specifically, with 104.1 cubic feet of passenger volume, the Honda CR-V offers the roominess of a van with the compact handling of a much smaller vehicle, making this vehicle as spacious as it is functional. Recent awards like the U.S. News 2015 Best Compact SUV for the Money have also helped to boost awareness and sales for this popular vehicle. Also leading in growth for the brand is the larger Pilot SUV, which provides the following available features and specifications:

  • Seating for up to 8 passengers
  • 109.2 cubic feet of passenger space
  • Panoramic roof
  • Heated second-row captain’s chairs
  • Rear DVD entertainment system
  • HondaSense safety technology

Time to Visit Your Honda Dealer

With Honda SUVs making waves in the market, it’s time to get on board. You can stop by Richards Honda to learn more about the CR-V, the Pilot, and other vehicles in the new Honda line-up. We offer plenty of tools to help you get the most out of your shopping experience, including an online application for pre-approval that can help you drive your next car off the lot as soon as possible. Call (225) 361-8320 to speak with a member of our team about scheduling your test drive today!

Posted in Features